Monthly Archives: March 2015

An Effective Team

Close Up Of The MLB Logo

It is that time of the year when, for the sports enthusiast, particularly the basketball and baseball fan, excitement, drama and anticipation is in the air.  NCAA basketball is about to play the final four to crown a champion, and Major League Baseball is getting ready for opening day.  Only a team that has been effective has made it to the final four, and only an effective team will endure a long Major League season to make it to the playoffs in the fall. …

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Millennials

Generation Gap In 2008

There seems to be a constant barrage of news concerning Millennials, and how to effectively market and interact with this group.  I have read articles and attended a seminar with the stated purpose of learning how to market effectively to this class of individuals.  The Millennials are usually defined as those individuals born between the mid-1980s to the early 2000s. …

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